38% Increase in Conversion Rate through A+ Content Optimization
Overview
Coastline Outfitters, a lifestyle apparel brand, wanted to strengthen their Amazon presence to reflect their bold brand identity while showcasing product quality. The goal: align visuals with brand standards and highlight premium design.
Strategy
The AMZBoost team collaborated with Coastline Outfitters to create an A+ Content experience that reflected the brand’s unique style and tone. The refreshed content emphasized confident storytelling while clearly highlighting fabric, fit, and overall quality – bridging the gap between brand and marketplace.
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